What is the Criticisms of planned strategies?
Time commitment - they can be very time consuming to create, for large businesses often taking many months, and may be out of date by the time they are published
Cost - costs include staff time, collecting information, using strategy consultants
Lack of flexibility - The organisation can become constrained by a fixed plan and as a result not take new opportunities that arise or adapt to changes in the business environment (e.g. a new competitive threat).